Our Brand Identity
In June 2022 we released an updated brand identity, which includes a new logo, colors, and font. We have refreshed our logo to reflect who we are today and to symbolize our future. We believe the new look reflects the Foundation’s growth since 2009 and emulates our large scope of work, including research, awareness, and patient support. You’ll see the new look anywhere we’re out in public – like our website, social media channels, and merchandise. Read our Logo Usage Policy Below
Primary Brand Colors
Please use the color version of our logo when possible with the colour values given below. They are our favorites! Our symbol can be used as a thumbnail / favicon only and as a full logo.
Dark purple: #3a3380, CMYK: 95,98,11, 2
DSF purple: #5149c1, CMYK: 78,78,0,0
Periwinkle: #7891e1, CMYK: 56,40,0,0
Off white: #f4f6f8, CMYK: 3,1,1,0
If you can’t use our color logo we also have black and white options. Please use the black logo on bright backgounds and the white logo on dark backgrounds. If you have any questions please email email@example.com
Logo Usage Policy & Legal Guidelines
This policy provides our requirements regarding use of the Dravet Syndrome Foundation (DSF) word marks and logotypes (this includes but is not limited to the DSF logo, its variants, and all DSF sub-brands, event logos and variants). DSF and its sub branded word marks, logos, slogans, copyrighted designs or other brand features of DSF are available for use or download on the DSF website.
The DSF word marks, sub brands and logos are the sole and exclusive property of DSF. Your use of any word mark and/or logo implies acceptance of, and agreement with, the terms of this policy. If you do not accept and agree to follow the rules as set out in this policy, you do not have the right to use the word marks and/or logos and are prohibited from using them. Any use of DSF word marks and/or logos not in compliance with this policy is not authorized. If you violate the rules in this policy, you must cease and desist from all use of any DSF word marks and/or logos, regardless of the uses otherwise allowed in this policy. In addition, DSF reserves the right to revoke its approval of your use of the word marks and/or logos at any time.
If you have received permission to use our logos or trademarks, please follow the below guidelines:
Please feel free to contact us with any questions regarding our logo usage: firstname.lastname@example.org